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Business Strategy & Decision Making

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€680.00
Business Strategy & Decision Making

 

WHO SHOULD ATTEND

Directors and aspiring directors who are responsible for, or contribute to, the development of business strategy and must ensure the effective allocation of resources.

 

WHAT TO EXPECT

  • A workshop aimed to place the discussion of the development of business strategy in the context of both privately and publicly owned companies
  • Knowledge Preparation of effective and credible business strategy by consideration of the business and its business environment

  • Training in how to evaluate the strategic options available to the business
  • Knowledge Training in resource allocation and performance evaluation associated with business strategy

COURSE OBJECTIVES

Participation in this course will provide you with:

  • A clear understanding of what business strategy is, how it serves as a basis for the preparation of the business plan and how it relates to the corporate strategy of the whole organisation

  • Knowledge of the conceptual models which are available to analyse opportunities and threats to the business and the strengths and weaknesses of organisation

  • Knowledge of appropriate techniques for developing strategic options and making an appropriate strategic choice

  • A critical appreciation of the basis of resource allocation and performance evaluation of the business

COURSE CONTENT

  • Business strategy and industry analysis

    • The hierarchy of strategies

    • The structure of business strategy

    • Analysis of industries

    • Competition and competitors

  • Markets, customers and market driven strategies

    • The analysis of markets, customers and generic market strategies

  • Resources, competencies and competitive advantage

    • The analysis of financial resources, people and operations

    • Knowledge and innovation

    • Competencies

    • Adding value and competitive advantage

  • Finding the way forward

    • Developing strategic options and allocating resources

    • Evaluation and performance management

  • Integrative case study

This course forms a part of the three day "Directing Strategy" and "Directing Finance" modules. The other units in the modules (which can be taken separately if so desired) are:

Directing Strategy

Directing Finance

 

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